How collaboration between marketing and sustainability is shaping practises
Collaboration across various functions, including marketing, is driving change in sustainability measures
Asahi Europe and International signs the EU Code of Conduct on Responsible Food Business and Marketing Practices
By signing the EU-wide Code AEI is supporting the shift towards sustainable food systems.
Asahi Europe & International signs the WFA’s Planet Pledge
By signing the pledge, AEI has committed to making marketing part of the solution in the fight against climate change.
Asahi Romanian breweries to be powered with 100% renewable electricity
Ursus Breweries in Romania has signed a 100% renewable power supply agreement with ENGIE Romania
Zero-energy warehouse under construction at Pilsner Urquell brewery
A fully-automated, zero-energy warehouse is being built in the Czech Republic at Plzeňský Prazdroj's Pilsen brewery, home to Pilsner Urquell beer. The building’s innovative racking and shelving system saves space, reduces the cost of transporting goods and reduces CO2 emissions
A sustainable development forum marked the anniversaries of the Bulgarian brewing industry
The Union of Brewers in Bulgaria (UBB) held a Forum for Sustainable Development dedicated to three emblematic anniversaries of the beer sector in the country: 140 years Bulgarian brewing industry, 65 years national brewing science and 30 years since the founding of UBB.
Mahou San Miguel introduces 100% recycled and recyclable terrace furniture
Mahou San Miguel has switched to 100% recycled and recyclable furniture on the terraces of the restaurants and bars of its customers.
How Mahou San Miguel replaced the plastic rings in its beer can packs with biodegradable cardboard
In summer 2020, Spain’s Mahou San Miguel began to produce its first plastic-free packaging as part of its plan to save 90 tonnes of plastic per year. The scheme replaces the rings around the beer can packs with biodegradable cardboard.
How the BeerTrim stops beer taps from leaking
The BeerTrim nozzle is a simple, waste-saving device designed to improve tap performance and bar efficiency. A patented gadget that retrofits onto any beer pipe or tap, BeerTrim uses laminar flow to ensure a smooth and stable flow of beer from the tap with minimal foaming and fobbing.
EcoWare: Making edible and compostable cutlery out of spent grain
Ecoware is a research project that creates edible cutlery from brewing’s secondary products. It is a green innovation for the brewing industry.
Diageo-owned Guinness found inventive ways to dispose of excess beer
The key aim of this project was to process returned beer into environmentally sustainable products. We committed to taking back unsold, out-of-date kegs of beer from our customers: more than 28 million pints of beer from Ireland and around the world.
Sustainable brewery in Salzburg, Austria
"As a privately-owned brewery we feel personally obliged to uphold certain values. Environmental sustainability and quality-consciousness play a decisive role here. Our annual Sustainability Report is compiled according to GRI standards, and documents our priorities, achievements and goals."
Sustainable festival tray: saving money and the environment
In 2018 and 2019, our beer brands Grolsch and Kornuit launched a pilot with both circular cups and circular trays at festivals, offering festival organizers a full-service package that includes delivery, logistics, cleaning and storage.
Mahou San Miguel is committed to sustainability in its strategy
In 2018, Mahou San Miguel was a pioneer in launching ecological sunshades with nanotechnology that contribute to purify the air by eliminating harmful substances. In 2021, the Spanish brewer will introduce sustainable sunshades in six key international markets.
Royal Grolsch creates future-proof ‘Kornuit’ forest
An existing collaboration between Koninklijke Grolsch and Landschap Overijssel has led to a special project: the planting of the Future-proof Kornuitbos forest. This forest contains various tree species that are able to cope with the changing climate.
Going green: How GEA helps the brewing industry become more efficient
How can we achieve more production sustainability and higher yield, with more compact and energy-saving plants? To accomplish these goals, GEA takes a holistic view of the processes from malt intake to bottling
AB InBev introduces world´s lightest beer bottle
AB InBev has revealed a new bottle design that reduces the weight of its standard longneck beer bottle from 180g to 150g, cutting CO2 emissions by 17% per bottle.
Mahou San Miguel and Verallia energy efficiency project in Burgos, Spain
Mahou San Miguel has reduced its CO2 emissions and natural gas consumption by 60% at its Burgos Production Center by recovering energy from the production process of Verallia, a glass manufacturer located next to the brewer’s facilities.
Flat-plate collectors and heat buffer storage in the brewing process
A solar process heating system delivered by rooftop flat-plate collectors combined with a heat storage system puts an end to the use of the fossil fuel gas-heated steam and helped reduced energy cost in The Hütt-Brauerei Bettenhäuser GmbH & Co KG.
Estrella Damm eliminates plastic rings and printed plastic shrink wrap from can packs
Estrella Damm is the first Spanish beer brand to eliminate plastic rings and printed plastic shrink wrap from its packaging. The packs of beer cans are now packaged using 100% biodegradable cardboard from sustainably managed forests.
Royal Grolsch brewery saved 172,800 kilos of virgin plastic in 2020
Royal Grolsch is one step closer to its goal of being CO2 neutral by 2025. Despite the pandemic, the Dutch Enschede-based brewer achieved good results in the field of sustainability and corporate responsibility in 2020.
Asahi’s 2030 sustainability commitment goals showcased through the new Pilsner Urquell packaging
The Pilsner Urquell packaging has been refreshed: the plastic labels and aluminum foil have been replaced with 100% recyclable paper labels.
AB InBev: Turning barley ‘leftovers’ into sustainable packaging
Recently AB InBev's "Corona" brand made headlines for being the first global beverage brand to roll-out six-pack cartons made using barley straw. To find out what it took to reimagine a barley ‘leftover’ into an industry first, AB InBev caught up with Keenan Thompson, Global Director of Innovation.
Transition to solar energy by the Rothaus Brewery in Germany
Rothaus Brewery has been using sustainable energy production based on wood chips for several years. To further reduce the consumption of resources, Rothaus Brewery has installed a solar collectors, measuring approximately 1,000 m², in 2018.
AB InBev and supermarket group Colruyt join forces: Green hydrogen as a promising solution for heavy transport
AB InBev and Colruyt are collaborating to demonstrate the use of alternative fuels on a large scale to the transport and logistics sectors. On their way to zero-emission transport, the two companies want to build further on the hydrogen economy for heavy transport in Belgium.
AB InBev is helping farmers to overcome pandemic uncertainty through innovation
AB InBev provides tools, resources and technology that empower farmers to improve their yields, livelihoods and sustainability. As part of their 2025 Sustainability Goals, AB InBev is committed to skill, connect and financially empower 100% of their direct farmers by 2025.
Royal Grolsch has launched a digital platform for entrepreneurs within the Dutch hospitality sector
Royal Grolsch has launched a digital platform for entrepreneurs within the Dutch hospitality sector: duurzamehoreca.nl. The online platform provides insights into their business and e-learnings and information about sustainability.
The Schladming Brewery – a green brewery
Schladminger beer has been brewed with 100% green energy since mid-2019. A new energy concept was developed for sustainable production, which requires cooperation with the local district heating network on the one hand and an independent pellet heating system on the other.
Alken-Maes goes for sustainability
Alken-Maes will further reduce its environmental footprint through sourcing locally grown hops and barley, and by adding two wind turbines to sit alongside 6,000 solar panels on its brewery roof.
Empresa de Cervejas da Madeira (ECM) invests in Solar Energy
Over the past few years, Empresa de Cervejas da Madeira (The Madeira Beer Company) has invested in ensuring environmentally sustainable processes across the production chain. Transitioning to solar energy is their latest project.
Athenian Brewery joins the H2020 funded AccelWater project
Athenian Brewery in Greece will support the EU-funded AccelWater project with its expertise, facilities and qualified personnel in the development and implementation of sustainable strategies to reduce water and energy consumption through an integrated approach.
Responsible fun at festivals
Collecting and recycling aluminum cans and plastic cups at music festivals
Water for Hops
Water for Hops project aims at finding solutions to secure enough water for future hop production in Saaz region in the Czech Republic.
Dreher heritage – comprehensive sustainability
An ongoing project aims to replace the refrigeration compressors, as the energy consumption of our currently used technology is high.
Dolium one way kegs are 100% recyclable and circular
In preparation of the reopening of the HORECA in the Benelux & France, Dolium have prepared its keg collection program, developed local dismantling, and realized solutions for 100% reuse of the materials together with recycling partners. All at no cost for customers.
From barley to bar: AB InBev trials blockchain with farmers to bring supply chain transparency all the way to beer drinkers
AB InBev, the world’s leading brewer, has launched a new pilot in Europe that will use blockchain technology to give full transparency and traceability in its supply chain of barley, from consumer back to the farm.
From barley to bar: AB InBev trials blockchain with farmers to bring supply chain transparency all the way to beer drinkers
AB InBev has launched a new pilot in Europe that will use blockchain technology to give full transparency and traceability in its supply chain of barley, from consumer back to the farm.
Reducing steam loss and energy waste
The innovative OxySteam process can reduce losses from boilers by up to 95%
AB InBev and BayWa r.e. announce biggest ever Pan-European corporate solar power deal to brew Budweiser with 100% renewable electricity
AB InBev beers, including Budweiser will soon be brewed with renewable electricity throughout Europe as AB InBev inks a deal with global renewable energy developer, BayWa r.e., to purchase 100% renewable electricity for its European brewing operations.
32 startups get the opportunity to accelerate their business at AB InBev’s Global Innovation and Technology Center
On the 19th and 20th of February 2020, 32 startups had the opportunity to accelerate their business in collaboration with AB InBev, which opened the doors of its Global Innovation and Technology Center (GITEC).
GreenKayak and Carlsberg collaboration cleans the oceans
GreenKayak is an environmental NGO that engages volunteers in the fight against environmental pollution while kayaking. We have proudly sponsored a fleets in three countries since 2018.
First heavy duty electric trucks
In 2020, Carlsberg Group purchased electric 26-tonne trucks from Renault Trucks to make important steps in the transformation of urban transport.
Improving water quality and access in Vietnam
In 2020, Carlsberg Group put their commitment to safeguard shared water resources into action – bringing clean water at the turn of a tap to almost 20,000 people in Vietnam
Promoting sustainable agriculture through crop innovation
Scientists at the Carlsberg Research Laboratory in Copenhagen are turning their attention to sustainable agriculture to reduce climate risks in the supply chain
Making contaminated water drinkable in India
Carlsberg Group is working with Desolenator to bring clean water to a town in West Bengal, protecting the resources we share.
Local recoursing & most Sustainable brewhouse of Europe
Sinds the end of the 90's about 95% of our raw matherials are sources with 25 local farmers. In 2001 we re-introduced the cultivation of hops in The Netherlands. In 2020 we opend our new brewhouse; the most sustainable brewhouse of Europe.
First ever e-truck arrives in Leuven to deliver beer with no emissions
AB InBev unveils Belgium’s very first electric delivery truck. The Volvo FL Electric Truck emits no CO2 and is low noise.
The Brussels Beer Project reprocesses spent grains into bread…and turns bread back into beer
The Brussels Beer Project brewed the world's first beer from unsold bread in 2015, called Babylone. Now it has closed the loop, by brewing a beer from unsold fresh bread and making bread with spent grains from brewing. Over 10 tons of bread is recycled per year.
Budweiser Brewing Group UK&I eliminates all plastic rings
Iconic beer brands now plastic-ring free, eliminating 250 tonnes of plastic every year across from the canned beer range, including Budweiser, Bud Light and Stella Artois.
Heineken’s Sol now brewed with solar energy
Since April 2020, HEINEKEN's Sol beer has been brewed using solar energy thanks to the installation of 9,212 solar panels in its brewery in Zoeterwoude. Consumers across 50 markets now have access to the sunshine beer, which marks an important step in its journey to reduce its carbon footprint.
Heineken’s Soproni has now moved another step closer to 100% local hops in Hungary
Heineken's popular Hungarian brand, Soproni, has taken one step closer to Brewing A Better World, the company's sustainability strategy, with the local sourcing of ingredients at its core. Barley, sour cherry, elderflower and, as the latest addition, hops are now all locally sourced in Hungary.
Bergenbier “Refresh and Reforest!” in Romania
“Refresh and reforest!" is one of the largest reforestation projects organized by a brewer in Romania, awakening beer lovers' desire to do good to the nature.
Circular fridges to zero waste at HEINEKEN Mexico
HEINEKEN is working with one of its fridge manufacturers in Mexico to collect more than 7,300 used fridges from the market. This means that 99.8% of the components of old fridges can now be reused, remanufactured or recycled.
HEINEKEN pioneers zero-emission shipping in the Netherlands
Zero Emission Services B.V., a Dutch company, is introducing interchangeable battery containers to make inland shipping emission-free, HEINEKEN is their first client. The company has entered into a 10-year agreement, making great step towards climate-neutral logistics in the Netherlands.
Sustainable packaging and labelling for Heineken products in Slovenia
The Slovenian Pivovarna Laško Union, part of the Heineken Group, committed to embrace a new sustainable packaging strategy.
The Sustainable Story of the Bulgarian Brewing industry
In the last 5 years Bulgarian brewers have increasingly adopted sustainable brewing practices investing around 30 million EUR in innovative green solutions for improving the eco print of the brewing industry.
Climate neutral brewery in Austria
Brau Union’s second climate-neutral Schladming brewery in Austria, part of the Heineken group. The brewery is now entirely powered by renewable energy thanks to the installation of a new biomass boiler in June 2019. #BrewingABetterWorld
Removing plastic from Heineken UK multi-pack cans
In the UK, Heineken is eliminating plastic from millions of cans as it rolls out innovative sustainable packaging across thousands of UK stores. Green Grip, the new 100% plastic-free cardboard topper for multi-pack cans is sustainably sourced, recyclable and compostable.
Creating value from surplus yeast
Use of surplus yeast in Marmite production
Heineken brewed 100% green for the Dutch market
Since July this year, all Heineken beer for the Dutch market has been brewed using 100% green energy. Allowing the brand to take another step towards Heineken Netherlands’ mission to be fully circular by 2030. #WeAreHEINEKEN #BrewingABetterWorld
